About M. Levin & Co.
The company during the Great Depression found itself deep in debt from extending credit to those whom could not pay their bills. After the Depression, Michael along with his four sons began to rebuild the business. They began rebuilding by importing fruit into Florida from Cuba and Haiti. Michael and his son, Leon, set up shop in Miami and began sending bananas by boxcar back up to Philadelphia. Once there, Michael’s other three sons, Martin, Albert and Ralph, would ripen and distribute the bananas.
In the mid-1950s, the original Philadelphia Produce Marked located on Dock Street decided to move from its Dock Street location to a new facility on Packer Avenue in South Philadelphia. M. Levin & Company, Inc. became a part of the Philadelphia Regional Produce Terminal Market and also built a 200,000 square foot warehouse headquarters where they did their banana ripening, directly across the street from the market. In the 1960s and 1970s the current third generation of Levins entered the business, Mark Levin, Michael Levin, David Levin and Joel Segel. This third generation divided up the responsibilities that were once their grandfathers’, fathers’ and uncles’.
Fast forward to today and the third generation has their daughters diligently working in the family business. The fourth generation is comprised of an entirely female cast, Margie Fischman, Sarah D’Amario, Tracie Levin and Brenda Segel. The third generation is actively involved in the business and is imparting their words of wisdom to their daughters for how to run a successful produce business. Michael and Joel’s daughters, Margie and Brenda, have been working in the business since the 90s. Margie works in the company’s foodservice division and Brenda works in inventory control. Mark’s daughter, Tracie, joined the company in 2006 after graduating from the University of Delaware and is involved in new business development and operations management. Tracie has been actively involved in both United Fresh and PMA’s Leadership Development programs since she began with the company. M. Levin realizes the importance in widening the scope of the fourth generation in order for them to truly understand the produce industry. These women are working together to update the business to today’s standards, knowing that in today’s world women are integral parts of the business world.
With the constantly evolving food-safety concerns in today’s produce world the Company sees this as a top priority. M. Levin actively partakes in third-party food safety audits (up-to-date certificates can be found on the bottom of this site). As a group they see this as something that will set them apart from others who are slower to adapt in this fast-changing industry. The fourth generation is also more adept than their former generations when it comes to technology. In the past few years this generation has been involved in transitioning the company into a new computer system that allows the company to operate more efficiently, and allows for greater traceability features than the prior system allowed for. This generation also sees the value in social media. They have also created a Facebook page (M. Levin & Company Inc.), allowing for others in the industry to stay in touch with what is new and exciting in the company. The fourth generation is working diligently to modernize the business by bringing their current ideas to the table and will be able to see how they will grow and develop along with the business.
The Third Generation
David Levin – David leads M. Levin’s Banana Program. He is involved with the daily ripening, sales and distribution. David is the grandson of Michael Levin (founder) and the son of Martin Levin (second generation). David joined M. Levin in 1976.
Mark Levin – Mark is the CEO and is involved in everyday management as well as the buying and selling of melons, grapes, tree-fruit and berries amongst other items. Mark is the grandson of Michael Levin (founder), the son of Leon Levin (second generation) and the father of Tracie Levin. Mark joined M. Levin directly after graduating from college.
Michael Levin – Michael is the company’s President. Michael handles the company’s day-in and day-out finances and matters of legality. Michael is the grandson of the late Michael Levin (founder), the son of Martin Levin (second generation), and the father of Margie Fischman. Michael joined M. Levin after first practicing law.
Joel Segel – Joel is the potato, onion, apple and citrus buyer and salesman. Joel brings in rail cars of potatoes and onions daily. Joel is the grandson of Michael Levin (founder), the son of Florence Segel (nee Levin), and the father of Brenda Segel. Joel joined M. Levin after his days at Penn State/
The Fourth Generation
Margie Fischman – Margie is involved with M. Levin’s Tropical Division. Margie is the great-granddaughter of Michael Levin (founder), the granddaughter of Martin Levin (third generation), and the daughter of Michael Levin. Margie joined the family business after first teaching in the Philadelphia School District.
Sarah D’Amario – Sarah is involved in M. Levin Banana Ripening Program and works alongside her father. She is involved with the daily ripening and distribution of bananas. Sarah is the great granddaughter of Michael Levin (founder), the granddaughter of Martin Levin (third generation), and the daughter of David Levin. Sarah joined the family business in 2009 after graduating from West Chester University.
Tracie Levin – Tracie is involved with M. Levin’s new business development and is involved with overseeing the daily operations of the company. She has been involved with both United Fresh and PMA’s emerging leaders programs. Tracie is the great granddaughter of Michael Levin (founder), the granddaughter of Leon Levin (third generation), and the daughter of Mark Levin. She joined M. Levin in 2006 after graduating from the University of Delaware.
Brenda Segel – Brenda works in M. Levin’s inventory control. Brenda is the great granddaughter of Michael Levin, the granddaughter of Florence Segel, and the daughter of Joel Segel.
Meet the Sales Team
SalesJoe has been with the Company for 29 years and can be found on the sales floor between 2 and 3 AM. He sells Bananas, Pineapples, Berries, Cherries and Melons. Outside of work he can be found bartending and watching college sports. His favorite movie is G.I. Jane and his favorite produce item is: Eggplant.
Tropical SalesMargie has been with the Company for 24 years and she is involved in our Tropical division. She buys and sells our line of tropical drinks as well as other specialty tropical items. Her favorite part about working in the produce industry is learning about new items. Outside of work she enjoys going to the movies and sporting events, as well as taking road trips with her husband and her dog Penny. She loves the Philadelphia Phillies and can be found out at many games, especially those that allow her to bring her dog along! Her favorite produce item: Cherries.
Fruit SalesPete has been with M. Levin for 35 years and can be found selling Grapes, Peaches, Plums, Nectarines and Pomegranates on the sales floor at 3 AM. Believe it or not, his favorite part about working in produce is the early hours! Outside of work he can be found spending time with his Grandkids, watching his favorite movie A Few Good Men, and rooting on his favorite baseball team, The Philadelphia Phillies! He loves eating pasta and his favorite fruit is: Grapes!
Tropical SalesBrian has been with M. Levin for 33 years. You can find him on the sales floor at 3 AM where he buys and sells tropical items. His favorite part of working in the produce industry is the technology and the customers. Outside of work he can be found fishing, watching his favorite movie The Godfather, and rooting on his favorite home-town Hockey team, the Philadelphia Flyers! His favorite fruit is: Oranges.
Banana RipeningDavid buys the Bananas, ripens and sets the market for sales.
CEOMark has been in the business 42 years full-time and in reality, all his life. He is the CEO as well as a fruit and vegetable buyer and salesman. He buys the Grapes, Stone Fruit, Vegetables, Melons, Berries and Citrus. He enjoys the challenge of keeping fresh produce fresh by rapid turnover. The biggest change he’s seen here since beginning his career is the technology, first was pencil and paper, then fax and now email and text. The biggest challenge is being in a family business for 111 years! He says that work is his hobby. His favorite sports team is the Philadelphia Eagles and his favorite produce item is: Bananas!
SalesRyan joined the team in January of 2017 after leaving behind a career in the finance industry. He can be found on the sales floor between 2 and 3 AM on a regular basis. He is the Western Vegetable salesman. He loves interacting with the customers and the challenges that come along with making sales. Outside of work he can be found running, cycling, going to the beach, surfing and snowboarding. His favorite movie is Zero Dark Thirty and he loves eating pizza. His favorite fruit, it’s a tie: Bananas and Avocados.
SalesJeff has been at M. Levin for 23 years and can be found on the sales floor at 3 AM. He buys our Avocados and sells an assortment of items including but not limited to Peppers, Cucumbers, Tomatoes, Apples, Oranges, Lemons, Potatoes, Yams, Onions, Avocados and Kiwi. His favorite part of working in the produce industry is the people. Outside of work he can be found eating seafood, rooting on the Philadelphia Eagles and watching his favorite movie Jaws. His favorite produce item: Avocados!
CarlotsJoel buys and sells carlots of Potatoes and Onions as well as Apples and Citrus.